The wayfinding for this vibrant walkable city was the perfect blend of civic branding and savvy consensus building with property owners, local businesses and key stakeholders.
The Westwood Village Wayfinding project in Los Angeles was an integrated signage initiative designed to enhance navigation and elevate the experience of this vibrant area. Developed in close collaboration with the local Business Improvement District (BID), the project involved extensive input from key stakeholders, ensuring the signage met the needs of the community, businesses, and visitors. The wayfinding system was designed to guide pedestrians and drivers seamlessly through Westwood Village, making it easier to locate shops, cultural attractions, and amenities. Approved by the Los Angeles Department of Transportation, the project also aligned with city regulations, ensuring a cohesive and well-coordinated approach to urban navigation. This comprehensive wayfinding solution reinforces Westwood Village’s identity while promoting accessibility and exploration of the area.